Playson secures global partnership with Playtech

Casino software provider Playson has signed a content distribution agreement with leading gambling technology company, Playtech.

Through an integration with POP (Playtech Open Platform), popular Playson titles such as Solar Queen and Rome: Caesar’s Glory, along with its new Funky Fruits series and Timeless Fruits Slots portfolio, will soon be made available to Playtech’s global network featuring some of the most well-respected operators in the industry.

Included in the new partnership are the supplier’s promotional tools, such as its integration-free jackpots, seamless play, free spins, and regular tournaments with daily prize drops, all of which are proven to enhance player retention.

Partnering with Playtech marks an important milestone for the slot provider, demonstrating the quality of its games portfolio and widening the reach of its content to players worldwide.

Aleksander Ivshin, Playson CEO, said: “Playtech is one of the sector’s largest software development companies and we’re thrilled to have partnered with them. With Playtech operating in every key market, this strategic deal is sure to open up some exciting opportunities in the months and years to come.”

James Frendo, Director of Casino at Playtech, said: “Playson games are hugely popular and we’re delighted to add its burgeoning portfolio to POP. We aim to deliver our customers the best possible experience, along with the market’s finest games, and I know Playson’s titles will be a huge hit with operators around the world.”